Every day, I have the opportunity to visit with entrpreneurs: Carpet Cleaners, Plumbers, General Contractors. When I tell them about my business and how much I love it and inevitably try to encourage them to take a good hard look at it, they inevitably want to know:
Why would I want to get into the restoration business?
As humans we all have needs that must be met. Tony Robbins describes them as the 6 human needs.
These are not desires or wants or goals, but they are needs that are universal to all humans. Tony teaches us that meeting only 4 of these needs has the ability to create an empowering habit or even addiction. And like all addictions, this can have a negative or positive outcome (i.e. an addiction to integrity vs an addiction to drugs or alcohol).
Today I want to show you how the disaster restoration industry meets at least 4 needs, creating an empowering habit. (more…)